• September 2010

United Business Media launched their brand new event kbb London, taking place at ExCeL London in May 2011, with a packed exhibitor networking event at the Attic bar in Canary Wharf last week. kbb London was launched in June to cater to industry demand and will show products from mid to high end with dedicated areas for kitchens, bedrooms and bathrooms. It will cover three halls of ExCeL and target both the contract and retail sectors, providing access to the thousands of interior designers, architects, retailers, contractors, property developers, merchants, hoteliers and bar owners currently sourcing KBB products in the South East.

kbb Sales Director, Sam Cande commented: "We were extremely encouraged by the turn out and the positive feedback from our exhibitors at the launch party. Attic is a fantastic venue and gave our exhibitors 360 degree views of east London so they could see how the landscaped has changed and the exciting developments taking place, in what truly is an emerging events destination. The regeneration and transformation of east London, as well as the 2012 Olympics make ExCeL the perfect venue to launch kbb London. We are all looking forward to the show and creating a distinctive platform for the industry in its entirety."

Jeremy Rees, Exhibition Sales Director, ExCeL London said: "We are delighted that UBM are launching kbb London with us next year. We have been working in partnership with the UBM team to help them with their exhibitor promotions, including the successful launch at Attic. As part of our marketing support we work with all our clients to utilise our east London partners to ensure that their events are as successful as possible and that they have a great experience of all that our venue and local area has to offer."