• 17th August 2009

Branded cardboard walling; a 4 metre long radio-controlled advertising-carrying airship; large, colour floor graphics, these are just a few of the products that Invision, the specialist advertising and promotions department of the ExCeL London venue is now offering organisers, exhibitors and event sponsors in its newly launched Branding Store.

Located on the Invision website the Branding Store offers a range of promotional products and services that can help any user of ExCeL London make a bigger impact with their chosen audience or enjoy a smoother running event.

David O'Beirne, Commercial Director of Invision explains that he and his team are constantly on the lookout for original ideas and products.

"We want to offer innovative things that can help a company attract more people to a stand or to a brand within an event environment and we are starting to work in partnership with a growing list of promotional specialists, some of whom are new to the exhibition and conference arena."

One of the big hits among the new products introduced is branded cardboard walling as O'Beirne explains;

"We have now used branded cardboard walling several times in the halls and within entrances to add impact and colour.

Reaction from clients has been great, they have really loved the dramatic results that the walling offers and the fact this is a fully recyclable advertising product. Next we are looking to develop large 3D cardboard posters and from October onwards we should have branded cardboard furniture available for in-hall catering areas and for exhibitor stands."

Other first items into the Store include;

A head massage and reflexology service; specialist graphic products tailor made for ExCeL hall entrances; a range of pop-up stands for sale or hire and a leaflet printing service that delivers to a client's stand during their event's build period.

Full details can be seen @ www.excel-londonadvertising.co.uk